In todays blog ill be looking at football boots,

Football is the most recognised sport around the world generating huge amounts of money each year between shirt sales ticket sales and mainly boot sales. Boots of the past were usually plain black or white leather by nike, puma or adidas. Nowadays boots are of all shapes and sizes and much more colourful and attractive to the eye,

https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhRKhDiwSFkiJKhLV116MU8kokdwyoNElbt0YH8nE_vKCfWgfj4qNy3ks_8eoBJpXhitx3tOJyvj-xBXsaoujq2Ocx6eTfElw_MRO6nPlE_cyBbta2JpQJgT_wyTP37ZIsTAkdiUp_N-bfQ/s1600/New-Adidas-Messi-10-1-2015-Football-Boots+(2).jpg

Some may argue that the classic look is nicer and last longer and play better but thats up to personal opinion. 

New brands like nike have started to introduce a sock to the top of the boots for "added comfort and more ankle support". The sock not only does this but it "magically" raises the price of the boot by about 100 euro.

https://www.myactivesg.com/~/media/consumer/images/improve/sports%20gear/2014/may/nike_magista.jpg

Lots of football starts like Lionel Messi and Cristiano Ronaldo have set up their own boot line with nike or adidas Messis called F50 and Ronaldos called CR7, Ronaldos would be more famous due to nikes better standard boots.

Most footballers get a new pair of boots per game, A footballer played about 35 games a season for club that leaves 35 pairs of boots per game discluding training, This leaves 35 pairs of boots in trash going no where, But what some footballers have decided to to is donate them to charities to help out money wise this and some keep a lot of pairs for personal collection.

https://m.youtube.com/watch?v=-Gifp9gCUdU

This weeks blog is on famous celebrities shoe wear,

No doubt that celebrities are trend setters, and some fans follow their all movements, this can help companies such as added and nike or even celebrities who set up their own clothesline.

celebrities like Snoop Dogg, Rita Ora and Pharrell Williams are sponsored by adidas to promote and sell their products. They often get shoes designed by themselves onto the market also.
                                                  Shoes designed by Pharrell Williams,

http://demandware.edgesuite.net/sits_pod20-adidas/dw/image/v2/aaqx_prd/on/demandware.static/Sites-adidas-US-Site/Sites-adidas-products/en_US/v1425489238344/zoom/B25398_01_standard.jpg?sw=500&sfrm=jpg

 Other big celebrities will set up their own clothesline with their name on it and these clothes and shoes can sell up for huge amounts, examples of celebrities who set up clothing brands are...
-Rhianna,
-Justin Beiber,
-Kanye west.

Kanye west was very successful with his shoe line "yeezy" which became a huge trend that everyone wanted a pair of these shoes, He set them up with a limited amount of colours.
-pirate black,
-moonrock,
-oxford tan,
-turtle dove.
The shoes also sold for up to 2500 euro and second hand for about 400 euro, Even with these huge amounts of money they sold so quickly and became so popular that he brought out a second line called "yeezy boost"
                                                    Kanye West yeezy oxford tans

http://www.sneakerfiles.com/wp-content/uploads/2015/12/yeezy-350-tan-feet.png

This weeks blog is on the damage certain shoes can do to your feet,


Shoes are part of your everyday lifestyle now we take advantage of them and we never stop to think what does it don to our feet. I will start off with womens high heels, the everyday work shoes or going out for dinner with the mates they are definitely a very popular shoe amongst women. Studies from the spine health institute say these heels take a toll on your spine, hips, knees, ankles and feet.
In high heels womens chests are forced forward, their lower back is pushed forward (taking hips and spine out of alignment), theres more weight put on your knees and increase pressure on the balls of your feet.

http://www.glowphysio.com.au/wp-content/uploads/2015/10/heels-lordosis.jpeg

Flat shoes are on everyones shoe racks, But what do they do to your feet?

According to Mike O'Neill a spokesman for the Society of Chiropodists flat shoes can "strain the achilles tendon that runs from the back of the heel and also the calf muscles in the back of the leg". 

It has no shock absorbency which can lead to a heel condition called plantar faciitis which causes the cartilage in your foot to harden and swell.

http://www.stylishtrendy.com/wp-content/uploads/2012/04/Aldo-Womens-Flat-Shoes-New-Arrivals-7.jpg